The chief support of a system or organisation or Strength of character

  • These firms are the backbone of our industrial sector
  • You must do it right because your staff are the backbone of your business
  • Tackling bigotry is not hard, but it does need some courage and backbone

There are words that are hardly noticed. There are words that stand out. And there are words which stand out so much they almost seem to have some kind of special power.

Using power words appropriately can instantly improve your ability to capture your audiences’ attention

Definition from Oxford Dictionaries

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